It’s been 10 years since Etude House opened its very first store and the famous sweet brand is celebrating this anniversary in style with the release of a brand new lipstick line and a special (pink, of course) edition of some of its most popular items 😀
Etude House Dear My Enamel Lips-Talk is a new kind of lipwear combining the soft texture of a lipstick with the enamel shine of a lip gloss. Available in 10 different shades, from pink to red, Etude House Dear My Enamel Lips-Talk will keep your lips soft and pretty thanks to its many moisturizing ingredients like plum, apricot and peach oils, royal jelly and sunflower seed oil.
This time the Dear My Enamel Lips-Talk line isn’t modelled by f(x) Krystal but by Red Velvet Joy, who did a full photoshoot for fashion & beauty magazine CéCi. Will she become the new face of Etude House or will it be a one-time thing, we don’t know yet but I’ll keep you updated on this 😉
credits : Etude House
Etude House will also release a limited edition of several hit items, all wrapped in a new pink 10th anniversary packaging, called Let’s Pink ! This special edition includes the Dear Darling Tints, Look At My Eyes eyeshadows, Precious Mineral BB Cream, Moistful Collagen Cream and Real Art Cleansing Oil Moisture.
Etude House Dear My Enamel Lips-Talk will hit the stores tomorrow !