Etude House 10th Anniversary : Dear My Enamel Lips-Talk & Let’s Pink Limited Edition !

Published September 30, 2015 by Beauty-full Dreams

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It’s been 10 years since Etude House opened its very first store and the famous sweet brand is celebrating this anniversary in style with the release of a brand new lipstick line and a special (pink, of course) edition of some of its most popular items 😀

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Etude House Dear My Enamel Lips-Talk is a new kind of lipwear combining the soft texture of a lipstick with the enamel shine of a lip gloss. Available in 10 different shades, from pink to red, Etude House Dear My Enamel Lips-Talk will keep your lips soft and pretty thanks to its many moisturizing ingredients like plum, apricot and peach oils, royal jelly and sunflower seed oil.

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This time the Dear My Enamel Lips-Talk line isn’t modelled by f(x) Krystal but by Red Velvet Joy, who did a full photoshoot for fashion & beauty magazine CéCi. Will she become the new face of Etude House or will it be a one-time thing, we don’t know yet but I’ll keep you updated on this 😉

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credits : Etude House

 

Etude House will also release a limited edition of several hit items, all wrapped in a new pink 10th anniversary packaging, called Let’s Pink ! This special edition includes the Dear Darling Tints, Look At My Eyes eyeshadows, Precious Mineral BB CreamMoistful Collagen Cream and Real Art Cleansing Oil Moisture.

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Etude House Dear My Enamel Lips-Talk will hit the stores tomorrow !

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Credits : Etude House, translation by myself

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